Hinoki cypress carries something medicinal in its presence — grounding, clean, unmistakably alive. Its active compounds reach deep into the scalp, supporting circulation at the root and calming the surface where irritation begins.
This is not a bar designed for hair. It's designed for the skin beneath it — which has its own pH, its own microbiome, and its own need to be treated with the care usually reserved for your face. Rosemary strengthens at the follicle. Eucalyptus clarifies what accumulates. Together, they do the work quietly.
You step out feeling like you've been somewhere still. The scalp, reset. The hair, lighter for it.
Sodium Cocoyl Isethionate, Hinoki Cypress Powder (Chamaecyparis Obtusa), Rosemary Essential Oil, Eucalyptus Oil, Lavender Water, Coconut Oil, Glycerin, Panthenol (Vitamin B5), Allantoin, Tea Tree Leaf Extract, Sodium Chloride, Citric Acid.
No artificial fragrance · No artificial color · No parabens · No SLS/SLES · No phthalates
"I've had a flaky, itchy scalp for as long as I can remember. I've tried medicated shampoos, tea tree oils, scalp serums. Nothing lasted. HINO is the first thing that's made a difference that actually held. After three weeks, the flaking was mostly gone. After six, I stopped thinking about my scalp — which is all I ever wanted."
"I was skeptical because I thought my scalp needed medication, not a bar. My dermatologist actually suggested trying a gentler routine first. HINO was what I landed on. My scalp is calmer than it's been in years. I use it twice a week now and I'm not going back."
"The hinoki scent — subtle, woody, clean — is unlike anything I've smelled in a haircare product. It doesn't smell like a product at all. It smells like a walk in the forest. And my scalp has never felt better. HINO is the one thing in my routine I'd never give up."